One of the challenges that businesses face in the Durham NC area is keeping the branding of the business continually fresh in people’s minds. When it comes to brand recognition or name branding, custom stickers are a great way to help a business towards becoming a household name.
You only need to look at Nascar as a prime example of how a simple sticker can help make your brand… stick.
Marketing, A Sticky Situation
Stickers of all types, shapes and sizes have been used for the branding of products and services for years; and while that is to your advantage as a Durham NC area business owner, it can also create a sticky situation. Often times the challenge is creating an image that is eye-catching enough to get someone’s attention; this can be done through attention grabbing graphics or a color scheme that really helps the message jump out at your customer.
Many print and sign companies still print single and dual color processing which really limits the creativity of the business and opportunities of getting noticed. Bull City Signs serving the Durham NC area offers a full color vinyl sticker that can be die-cut in a large variety of shapes and sizes to fill any vinyl sticker needs. By utilizing a full color process, you can incorporate a full palette of colors and graphics to help make your vinyl stickers standout.
Stick With What Works
With NASCAR as a prime example of the importance of vinyl stickers and branding, you can easilty see how stickers play a big part in a business image. In addition to having those branded stickers on the cars, vendors give away the stickers as well. The mindset is not that the customer is going to run out and purchase a product immediately; but rather, if branded as a household name, when needed they will purchase a product or service they’re already familiar with.
Vinyl stickers for your landscaping business, automotive repair service, hair salon or church can help keep branding in the public eye so that is easier to build trust in your product or service.
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Stick the Landing
Bull City Signs serving the Durham NC area is your one stop shop for vinyl stickers, banners, Electric Signs and more to help get your name out. Our design team can help you take your idea and put it into to print with a little graphical flair and expertise. Depending on the use for your vinyl stickers we can help you select the right materials so that the price will reflect the need, examples might be:
- Giveaway stickers for conventions
- Bumper stickers
- Political stickers
- Outdoor, weatherproof stickers
- Hardhat stickers
- Shipping stickers
- Window stickers
- Sticker Labels
- And more…
Each of these types of stickers would utilize a different quality of vinyl and coating so that the price can match the need. There’s no reason to use super think, laminated vinyl for a short time or single use stickers; this would make the price for the stickers unreasonable. Your sales representative at Bull City Signs serving the Durham NC area can help you select the right sticker for your individual needs.
Local Experience Matters
Small and home-based businesses need a competitive edge with a competitive price in order to help get their message out. Bull City Signs serving Durham, NC and surrounding areas is ready, willing and able to put our experience to work for you. For years we have provided marketing minded graphics that are not only attractive but will help grab the attention of your potential customers as well. To back that up, we provide a wide range of services from banners to business cards and lobby signs to help get your message out even more.
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